Thursday, November 21, 2013

WORK ON WRITTEN BUSINESS PLAN

AGENDA

Reallocate human resources

Chairman of the Board
Paul Filipinas

• Final Reviewer

Chief Executive Officer - 4th & 10th 

Richard T Perez

• Written Business Plan: Executive Summary
• Sony Vegas Elevator Pitch Video - Richard's Video

Chief Financial Officer - 4th & 10th

Chris Katehis

• Sony Vegas Elevator Pitch Video - Chris' Video

Chief Operations Officer - 4th & 10th 

Joshua Ortega

• Written Business Plan: Company Description, Mission Statement

Vice President of Sales - 4th

Angel Baquedano

• Sony Vegas Elevator Pitch Video - Angel's Video
• Phone Calls to all 45 NYC Firms
• Create HTML Emails

Vice President of  HTML Emails - 4th 

Nile Lynch

• Create HTML Emails

Vice President of Video Creation Services - 10th 
Alejandra Garcia

• Sony Vegas Elevator Pitch Video - removing audio static, Omar's video
• Written Business Plan: Cover Page, Table of Contents
• Peer Reviewer

Vice President of Website Development - 10th 

Hamidou Diallo

• CDIM Website
• Peer Reviewer

Vice President of Legal Affairs / Editorial - 10th 
Helen Avila

• Peer Reviewer

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Written Business Plan Components
Introductory Components - 10%

• Cover Page - Alejandra
• Table of Contents - Alejandra & Richard
• Executive Summary - Richard (Due Tues 12/3 - Final Review Mr. F)
• Company Description - Richard (Alejandra Peer Review Tues 11/26)
• Mission Statement - Richard (Alejandra Peer Review Tues 11/26)

Management Functions - 15%

• Planning - Alejandra (Business Goals & Strategy to Achieve)
• Website - Full time person on that
• App - Partnership with VE & NuApps
• Sell to every single VE company (domestic & international) - GOBO 
• Credible HTML Email client - VREAL
• Overcome lack of employees  - Outsource indian workers & NuApps
• Achieve Profitability - Grow firm outside NYC, reach domestic & International VE firms
• Organizing - Alejandra (Organizing Chart & a write up a short description of why each person is qualified for their positions)
• Directing - Alejandra 
• Controlling - Alejandra

Assessment of the Environment - 15%

• Current Economic Conditions - Chris
• Industry Analysis
• Real Industry Analysis - Richard (Porter's Five Forces)
• Virtual Industry Analysis - Chris (Porter's Five Forces)
• Target Market & Market Segmentation
• Target Market - Richard
• Market Segmentation - Richard
• Competitive Analysis - Chris

The Marketing Mix - 10%

• Product  - Joshua
• Price - Joshua
• Placement - Joshua
• Promotion - Joshua
• Positioning - Joshua

Break Even Analysis - 5%

• Break even amounts in total dollars  - Joshua
• Break even amounts in number of sales - Joshua
• What assumptions did we use? Profit Margin Percentage?

Financial Data - 25%

• Income Statement - 
• Projected
• Actual
• Balance Sheet
• Projected
• Actual
• Cash Budget (or Statement of Cash Flows)
• Projected
• Actual
• Financial Write - Up
• written summary / explanation / interpretation of the financial data
• Financial Statement reporting form with actual numbers* 
• Income Statement & Cash Budget through 10/31/13, Balance Sheet 10/31/13